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Julie Mellen Design & Art Direction
On Point Notebook
This notebook was developed as a promo item that would keep the monthy admistrators' call top of mind. Dates and call-in information were on the front cover, while blank pages filled the rest.
A turnkey campaign for banks to use. This one came with Counter Cards, customizable newspaper ads, postcards and a poster. It also came with a sell sheet with information on how to use the materials (not shown).
Cetera Employee Engagement Recruiting Goals Poster
The first part of the project was designing the "You Count" logo. After that I created a large poster that we put in all the offices' hallways to get them excited about new recruiting goals. Employees were tasked with providing excellent customer service, so that attrition rates were kept low.
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